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Be Picky

By Dr. Jerry Newman

My February column summarized a scientific study showing that good selection practices lead to all kinds of good people (e.g., lower turnover) and monetary outcomes. I’d like to talk today in more detail about what it means to have good selection practices.

One of your early tasks should be to figure out what it takes to be a good employee in your store. Take a few minutes to compare your best crew members to those who are average or worse. I suspect the answer differs by job. Not all jobs are created equal!

In my value system, customer interface jobs are critical. Too often as a customer I’ve placed orders with crew members who could easily be replaced by a disgruntled robot. If you want John Customer to come back, and that should be a huge priority for every store, the first contact needs to be positive. We have all kinds of...

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Industry musings, insight and commentary. Brought to you by QSR Magazine.

  News for Thursday, July 2

When Seal Is on the Menu
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Schools' Healthy Example Could Shape a National Policy
Pizza Patron Expanding Quick-Serve Pizza Concept
Restaurant owner finds new way to recycle food waste
McDonald's To Sell Angus Burger Nationwide



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Daily Market Update
Beef Report
July 2, 2009
The June 1st US cattle on feed inventory was 3.8% smaller than last year. Cattle placements into feedlots during May were 13.8% less than the previous year and at mostly lighter weights. The July 1st...   More...

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