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3 Tips from Food Trucks
By Denise Lee Yohn
The newest generation of food trucks should serve as a blueprint to quick-serve marketers on how they can attract customers.   Food trucks are popping up everywhere. And these new mobile units have come a long way from the college-campus roach coaches of questionable quality. They now serve gourmet tastes out of clean, well-designed trucks, and they’re attracting respectable office workers and hip club-goers alike. At a time when many quick-serve chains are struggling to turn positive comps and open profitable locations, the number of food trucks is exploding, as are...

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Back Door Solutions: Reduce Your Food Cost – Guaranteed!

August 27, 2010
By John Paré   
I continue to read about restaurant closures across the country. Several serious and pending economic conditions have led to shrinking sales and guest...
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Alarm Your Restraurant

August 27, 2010
If we can learn anything from the movie Pulp Fiction, it’s that restaurants have little security to speak of. Fortunately for the diners in the...
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How VoIP Continues to Help Control Costs at Restaurants

August 24, 2010
By Resource Nation   
There are a lot of different costs a restaurant has to cover each day including food, liquor, labor and overhead. Any place where costs can get cut...
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How to Do it Right: Hiring

August 23, 2010
By George Green    Copyright: QSR Magazine
George Green tells you the difference between can and can’t thinkers. Which is your crew?   The battle to hire and keep the best...
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The Art of Marinating

August 22, 2010
By Michael Morelli   
The use of a flavored acid, oil, or combination thereof, to season, preserve, tenderize, or lubricate protein, is a technique that has been used by...
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The Social Networking (Road) Map

August 11, 2010
By Henry Kurkowski   
The marketing firm Flowtown has recently re-created a map of online communities that has gotten some raves from social media experts. It visually depicts...
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