Stricker
PGP Banner

Sysco and Food Network join forces

  • Share on Facebook
  • Share on Twitter
  • Share on LinkedIn
  • Share on Google Plus
  • Share on Reddit
January 23, 2013   Copyright: MeatPoultry.com

Sysco Corporation has entered a multi-platform marketing relationship with the Food Network regarding its "Restaurant: Impossible" show and a partnership with celebrity chef Robert Irvine, the show's host. The first of its kind for Sysco, the multi-level campaign will utilize Food Network programming and feature assets that relate to how Sysco serves its customers. Integrated marketing and engagement initiatives to reinforce Sysco's commitment to be its customers' most valued and trusted business partner will be included in the campaign. "As the industry leader, we must continue to find new ways to engage with, provide value to and earn the trust of our customers," said Bill DeLaney, president and chief executive officer of Sysco Corporation. "Launching this...

Success

Join the conversation!

Sign in or register to get started..



Join our Discussion Forums

Featured Contributors

Marketing - Restaurant
Facebook Marketing for Restaurants

August 23, 2016 / David Smania

Restaurant Management
The Importance of Reviews

August 19, 2016 / Community Contributor

Community Conversations

JobSpotlight

Cook / Prep Cook

Type: Cook
Location: California

Restaurant Manager Richmond (Richmond)

Type: Manager
Location: Virginia

Pm Lead Line Cook (Alta Club)

Type: Cook
Location: Utah

Featured Products

prod-image

Brew City Black & Tan Onion Rings

The ultimate snack for craft beer fans. Thick cut Brew City Black and Tan onion...