Maybe hamburgers and athletics don’t go together after all. While global fast food empire McDonald's has just built its largest outlet ever in London’s Olympic Park, even the International Olympic Committee is now questioning whether the company makes a suitable sponsor for the world’s largest sporting event. Interviewed in the Financial Times this past weekend, IOC president Jacques Rogge admitted there was a "question mark" over the courting of unhealthy fast food purveyors as Olympic sponsors, acknowledging public unease at how rare it feels nowadays to view a major sporting event without seeing adverts for junk plastered all over it....