Daily News All News  |  Subscribe  
Restaurant and Foodservice News
RSS
News |  Newsletters  |  Articles |  Blogs | Video |  TV |  QSR News  |  Casual Dining News  |  Onsite News  |  Chef News

Denver-based Quiznos seeks recovery with new marketing strategy




Copyright: The Denver Post

July 9, 2012


In a quest to rebuild sales and recover from years of malaise, Quiznos is wielding an unlikely weapon: higher prices. Take that, Subway. Gone are the $3 Sammies and $4 Torpedoes — symbols of Quiznos' now-discarded "value" era. Replacing them is a new upscale line featuring prime rib and all-natural chicken, at prices up to $7.99 for a large sandwich or $6.69 for a medium. "It's all about going back to Quiznos' heritage ...


Read More (opens new link to source)  |   All News



Note: The story above links to an external site and was free from registration requirements at the time it was selected. Because Foodservice.com has no control over information outside of our site, the availability and status is subject to change.




Thoughts and Comments?  Post as a member of Foodservice.com or Facebook below
Note that you must be registered to leave comments. Register or Sign in.




Top Stories
1. Michelle Obama's nutrition adviser banned from school lunch convention
2. Applebee's May Be Asking You to Put Your Phone Away
3. 21 Attention-Grabbing Restaurant Menu Designs
4. Fast Food Prices Jump Due to Drought, Minimum Wage Hikes
5. Murderers Are the Best Restaurant Workers
6. Delaware North drops lobster supplier in wake of PETA video
7. Top 10 Foodservice Trends on Campus
8. Red Lobster Honors Grieving Widow Who Dined At Their Restaurant With Her Husband For Over 30 Years -
9. The 10 Worst Restaurant Social Media Disasters
10. The Fallacy of the "Michelin Starred Chef"

Recent News
Are Yelp Stars Killing McDonald's Brand Advantage?
Why Chipotle's Founder Isn't A Burrito Billionaire (And May Never Be)
How Starbucks can raise prices for your coffee and get away with it
Mystery tipper leaves $10,000 tip at New Orleans restaurant
Sysco Fined Millions for Storing Seafood, Milk and Raw Meat in Unrefrigerated Sheds
A 10-year-old with a passion for cooking, and parents who foster it
The Fastest Growing Restaurant Chain You've Never Heard About
How Barbecue Has Become New York City's Most Addictive Smoking Habit
Food Trends from NYC's Fancy Food Show
Study Finds Kids Prefer Healthier Lunches. School Food Lobby Refuses to Believe It.




More like this:

5 Ways to Get More Diners with Yelp

The 10 Worst Restaurant Social Media Disasters

Restaurant Chain Asks Customers to Punk Competitors On Facebook And Instagram

Sushi Selfie: The Most Obnoxious Social Media Promo Yet

Chipotle’s new packaging initiative covers cups, bags with creative content.

Brands localize their social media presence to foster a more authentic consumer interaction

How Stores Use Scents To Manipulate You Into Spending More Money

Facebook partners with Constant Contact to let businesses include restaurant menus on their Pages

A New Mascot in Old Fight Over Fast Food and Kids

Burger King Scrapping 'Have It Your Way' Slogan

Other Topics:

Business & Financial  (1757)

Chefs and Cooking  (1868)

Customer Service  (95)

Design  (21)

Equipment & Supplies  (27)

Food Cost Management  (64)

Food Safety  (210)

HR and Recruiting  (49)

Human Interest  (898)

Interviews  (6)

Legal  (261)

Marketing - Products  (207)

Marketing - Restaurant  (444)

Menu Development  (193)

Nutrition  (980)

Restaurant Management  (81)

Restaurant Spotlight  (87)

Sanitation  (27)

Startup  (21)

Technology  (142)

Trends  (110)

 




Copyright © 1996-2013 Foodservice.com ®. All Rights Reserved.